Part 10 of 15: Biggest Mistakes Salespeople Make in Financial Presentations
Not Painting Great Visuals With Words. If I say the work Hawaii your mind immediately paints a beautiful picture of white sand, blue ocean, swaying palm trees, beautiful flowers and magnificent sunsets, right? Your mind does not spell out H-A-W-A-I-I. Use this to your advantage and make sure your words paint vivid images of prosperity that will have your audience tripping over each other to get your services.
Steve Mertz
Use Million Dollar Words!
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